The hottest this year, the price of tea plummeted,

2022-08-10
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This year, the price of tea plummeted, and the tea packaging was also in a "slimming trend"

release date: Source: packaging frontier editor: Chinese packaging Views: 671 copyright and disclaimer

core tip: in March of the Spring Festival, and in the new tea market season, "pre Ming Tea" has always been a favorite among ancient and modern tea drinkers with its green color, beautiful shape, fragrance and mellow taste, known as "pre Ming tea is as expensive as gold". Recently, Changzhou Mingqian tea has been listed one after another. Due to the impact of increased production and other aspects, the high-end price of Mingqian tea this year has fallen by more than 10% compared with last year

[China Packaging News] in March of the Spring Festival, it is the season for new tea to appear on the market. With its green color, beautiful shape, quiet fragrance and mellow taste, pre Ming tea has always been a favorite among ancient and modern tea drinkers. It is known as pre Ming Tea, which is as expensive as gold. Recently, Changzhou Mingqian tea has been listed one after another. Due to the impact of increased production and other aspects, the high-end price of Mingqian tea this year has fallen by more than 10% compared with last year

According to Qian Luohong, general manager of Jintan ecological improved variety tea farm, in order to cope with the market situation, the planting scale of the tea farm has increased by 80 mu this year, and some middle-end tea planting has been increased accordingly. Due to the good weather last year and the relatively mild climate at the beginning of spring this year, the phenomenon of late spring cold has not appeared for the time being. This year, tea grows well, has high quality, and the output has also increased

it is reported that the output of high-end tea such as Kuge and white tea in the tea farm this year is in Jin, basically the same as last year; The output of Qingfeng, Yinya and other middle-end tea has increased, and is expected to reach about 30000 Jin

in terms of price, the price of super grade sparrow tongue in the tea farm this year is set at 980 yuan/Jin, compared with 3: according to the use of the machine and the service life of the oil, it is 200 yuan cheaper per Jin per year, and the price is reduced by nearly 17%. Although it will take another week or so for white tea to be mined, the price is expected to be 1600 yuan/kg, which is also about 200 yuan cheaper than last year, and the price is expected to drop by more than 10%

the price of Qingfeng, Yinya and other middle-end tea is expected to be between 160 and 180 yuan per kilogram

the packaging cost is reduced by 20~55 yuan

the price cannot be sold, so we can only try to reduce the cost. Qian Luohong said that the labor cost of tea pickers continued to rise this year, and 80 yuan a day could not hire people. The best tea pickers cost 150 yuan a day. The labor cost cannot be reduced, and the tea farm can only make an issue on the packaging. In previous years, the packaging cost of a kilogram of tea was 30-80 yuan. This year, simple and environmentally friendly packaging was used, and the cost was 10-25 yuan per kilogram. The savings from such packaging just offset the rise in labor costs, so the role of tea is self-evident, and the price of leaves can also decline steadily

in this environment, tea packaging can only be simplified and simple

geyuming, the owner of Shanbei tea farm in shezhu Town, Liyang City, also felt the same. He planted 400 mu of green tea and 350 mu of white tea, and planned to start picking new buds on March 26. The price of this year's tea was 500 yuan per kilogram of green tea before the Ming Dynasty and 800-1000 yuan per kilogram of white tea. This price is much cheaper than in previous years. A few years ago, his white tea was sold at 1800 yuan per kilogram, which is not high, because his tea has no trademark; Those white teas with trademarks and high popularity around sell for fiveorsix thousand yuan per kilogram. In those years, white tea was simply a profiteering industry. However, the highest price of white tea of those big brands this year will not exceed 3000 yuan per kilogram, and it can only be sold for 2000 yuan at most after Qingming Festival

Lao Ge realized that after the public consumption brake, it was mainly individuals who bought tea, and the price of tea had to be squeezed dry. He returned the luxury packaging box and replaced it with simple packaging. In fact, our tea makers are also afraid of luxury packaging. He said that in the past, the luxury packaging box and porcelain bottle of a kilo of white tea added up to more than 100 yuan. After selling tea and negotiating the price, the buyer mainly asked for luxury packaging, with a maximum packaging fee of 50 yuan. Lao Ge actually used the money from selling tea to subsidize the packaging money. Last year, I sold white tea with the highest packaging of more than 40 yuan, generally only 20 yuan. The packaging of green tea is more affordable, only 10 yuan. He said that the cost of growing and picking tea is increasing every year, but the price of tea has decreased. He feels a real pressure. 2) high performance electronic universal experimental machine. I think I should adjust my thinking in the future, produce more tea for ordinary consumers, and close the oil delivery valve less to order high-grade tea

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